ADE welcomes industry leaders at TikTok, Spotify, YouTube, Beatport,and TuneCore for Series

The Amsterdam Dance Event (ADE) introduces the new Essential Insider Knowledge
series as part of ADE Pro to offer unparalleled insights into the ever-evolving digital
music landscape for artists and professionals, with the inclusion of top-level minds at
global industry giants TikTok, Spotify, and YouTube, alongside innovative platforms
Beatport and TuneCore. These latest confirmations introduce a hands-on approach to
the ADE Pro experience with insightful strategies to empower growth and success.

Essential Insider Knowledge
Following the recent announcement outlining its first major topics and the Strategies,
Opportunities and Responsibilities framework at this year’s conference, ADE Pro now
introduces the Essential Insider Knowledge series as a core part of its Strategies track.
The series of keynotes and talks will feature the likes of TikTok's Global Head of Music,
Ole Obermann, to share valuable insights and strategies on the global platform. Attendees
will also gain a comprehensive understanding of music business and growing communities
on YouTube with leading figures such as YouTube’s Head of Music Business
Development Mathieu Rousselot and STMPD RCRDS’ Coen Calkhoven. Meanwhile,
top-level leaders at Spotify are set to demystify the platform's vast opportunities and provide
hands-on tools to empower artists and music professionals alike.

In addition, professionals can also delve into the realms of electronic music distribution and
production with Beatport's Senior Vice President of Creator Services, Helen Sartory,
who will share her insights on the platform’s role in amplifying music for both producers and
DJs. Furthermore, Andreea Gleeson, CEO of TuneCore, will discuss the interplay between
music creation and AI in the platform’s future. Under Gleeson's leadership, TuneCore has
earned accolades such as Fast Company's third most innovative music company, and this
keynote delves into the platform’s innovative approach to music creation and distribution.
Attend ADE Pro 2023
The ADE Pro Pass grants access to the full conference program, alongside networking
events, the ADE Festival program and more. Tickets are available through ADE’s website.
https://www.amsterdam-dance-event.nl
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The Amsterdam Dance Event Foundation is a not-for-profit organization dedicated to
nurturing electronic music, its culture and its industry worldwide. The organization devotes
itself to stimulating development, innovation and talent, gathering the global industry and
laying a foundation for future generations.
About ADE Pro Conference
ADE Pro is the ultimate annual business gathering for the global electronic music industry.
The three-day conference for music industry professionals runs from Wednesday through
Saturday and features dedicated programming covering subjects from marketing, publishing
and bookings to sustainability, social change and mental health. The additional networking
opportunities with fellow ADE delegates and industry leaders provide an ideal and global
basis for deal making and career advancement.
About ADE
The Amsterdam Dance Event (ADE), an initiative of Buma, has grown into the world’s
largest and most influential club-based festival and conference for electronic music. The
event continues to grow and develop each year, with last year’s edition featuring over 2,500
artists and 600 speakers in almost 200 venues. The five-day event attracts visitors from over
146 countries and features every conceivable aspect of electronic music culture, with
dedicated conference programming, an extensive arts & culture program, live music and
DJ/artist performances, all spread across the city of Amsterdam.
ADE – Electronic Music Gathers Here
The Amsterdam Dance Event is organized by The Amsterdam Dance Event Foundation.
Founding partner: Buma
Principal partners: Heineken 0.0 | Desperados